I get the boutique thing - control pricing etc. But AP closed a long-time AD here in the San Francisco Bay Area and have no local boutique. The nearest AP dealer (the Rodeo Drive boutique) is about 400 miles from here. Maybe AP doesn't realize this is Silicon Valley, one of the most affluent areas i
The Code 11:59 is obviously very polarizing and I'm not a fan either. But everyone has different tastes and a different sense of what looks good so I won't be at all surprised if the line finds a fan base. For now, at least, AP still means 'Royal Oak 'to my mind, but I completely understand the comp
I never said every customer was a flipper looking to make a profit, no idea where you got that from. What I meant by 'blame the customers' is that diehard Rolex fans seem to be willing to put up with anything to get hold of a Rolex steel sports watch - even if that means sitting on a waiting list fo
for letting them get away with it. Luckily I'm not a Rolex fan and don't really care about the games they're playing, but if I were I'd be moving on at this point. So many excellent brands out there who actually want my money.