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Vacheron Constantin

The main “problem” with luxury brands (here high end watchmaking companies), and even more the ones which belong to listed groups (The Swatch Group, Richemont...), is that they can’t lowered their prices

 

It’s not in the mentality of high end / luxury brands (especially one such as Vacheron Constantin) to make special offers and reduce their margins or, to summarise, offer a better price-quality ratio to their customers.

So, if Vacheron wants to offer new “entry-level” models while keeping its margins, it’s obliged to reduce its costs and/or quality (I know who assembled the movements of this new timepiece but I won’t give the name as I gave my word). What they have probably done here.

I’m not thrilled by this new Vacheron (mainly aesthetically and from a watchmaking point of view too) but I fully understand your arguments... and the ones of PuristS who think differently.

For me, such a watch could be a flogging a dead horse for VC as it could never find the right alchemy with new and former VC customers.

I wanted to thank you for this in-depth report because if we’re not agree between PuristS, it’s always important to discuss and share our views and I prefer talking about a divisive watch rather than one all PuristS love or hate. Much more interesting in my opinion.

Best wishes

Alkiro

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