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Patek Philippe

It’s a bit of a puff piece from Jack F

 

...the puff piece bit doesn’t surprise me. Lots of stuff on Hodinkee is puff.

Jack Forster is one of the *only* people doing professional watch writing who seems to have any integrity and whom I still respect (a big shout out to SJX for keeping it honest and independent!).

But this ‘interview’ seems uncharacteristic. It felt like it could have simply been written by Patek’s PR department...although maybe in that case Stern’s massive ego wouldn’t have been quite so obvious? Is that what Jack has done, subtly peeling back a layer? Hmmm. Maybe I need to re-read the interview. Your thoughts welcomed.

(I don’t have a problem with Dinky collabs per se; there are other websites/influencers/companies that do the same, as pointed out. But I don’t see the value either, generally, from adding a brand - that said, I do appreciate that Hodinkee collabs often seem to remove date windows and the like, so aesthetically they’re down my street.)

Best

E.

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