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I haven't tracked JLC list prices

 

So I wasn't aware that they increased them this year.  On the flip side, they lowered them a couple of years ago - not long after I'd purchased a couple at the previous, higher prices.  That didn't make me all that happy, but I figure I wore them and enjoyed them so the money was well spent.  


I may be different than many, but I buy watches I like and don't buy them as investments.  So if a watch doesn't do well on the secondary market then that doesn't really affect my purchasing decision.  I buy for the long term and don't think about future value.  I'm sure my JLCs are worth a lot less than I paid for them but I don't plan on selling so I don't really care.

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