WatchProSite|Market|Digest

Rolex

As a huge fan of Rolex, I see this is a step backwards

 

At some point, they have to realize they can't micro-manage the market and bully ADs. What's the point?


I love the brand but I'm afraid their corporate ego will eventually hurt them. 

So, as they run around with a heavy fist, I can see Omega and others getting stronger, as the reputation of the brand we all know and love, gets weaker.

I would rather see them focussing on embracing the customers and market rather than trying to rule from on high.

  login to reply