. . . that Rolex owes it's commercial success in no small part due to it's persistent advertising campaign? I remember seeing ads back in the '60s . . . I'm sure the cumulative effect was instrumental in my selection of a Rolex AirKing as my first watch i...
and also a bit conservative ;-) and not only in their ad campaigns... Now things are beginning to change, but for how many years has Rolex just produced the same models over and over with only very small evolutions....while other brands were discovering n...
. . . greatest strength. How many people have never given a second thought about watches in general, yet when they're successful enough to spend a tidy sum of disposable income have decided on a Rolex because of the years of persistent advertising in main...