Rolex

pfang56
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Thanks for the detailed and thoughtful post...

I remember well those days when most pieces, save for the SS Daytona, was available and at a discount. And even with the SS Daytona, perhaps the wait was less than a year, and even less so with the purchase of another model.

I am absolutely happy Rolex has built up such strong brand awareness and a following - as many would say - I would recommend anybody's first nice watch to be a Rolex. Solid, dependable, wearable, and in general a good value at retail. Just now with all of the interest (I think while I was collecting my watch I heard three people come in, ask for any pieces, ans get turned back quickly by the dealer), it's pretty insane. The world of "instant gratification" and "random purchasing" seems long gone, as with some brands.

Anyway I do believe now that some hype is appropriate - I guess handling so many different watch brands the game has elevated all around, so it's harder to feel super excited

Cheers
Peter