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Bulgari

I find it a “novelty” and that is fine. I think that the point is to prove that they can and I appreciate these pushes.

 

It makes it better to have some technical improvements than just design aesthetics improvements. Moreover, from an R&D standpoint, maybe they develop things along the way that could change watchmaking for others that could permeate the industry as a whole. But - agree that most of these are for pure bragging rights than anything else.

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