Cpt Scarlet[Moderator - Cartier - WristScan]
34489
Drive-In Movies...
Jun 20, 2019,04:49 AM
The Drive-In Movie is part of social history and with it being the theme for WristScan this weekend, I thought that the history of the drive-in would be interesting to some of us.
The first drive-ins are thought to have opened around 1910, but records show that the first patented drive-in was opened on June 6,1933 by Richard Hollingshead in New Jersey.
He created it as a solution for people unable to comfortably fit into smaller movie theater seats after creating a mini drive-in for his mother. His aim was to get families to go to his drive-in. Hollingshead advertised his drive-in as a place where “The whole family is welcome, regardless of how noisy the children are.”The success of Hollingshead’s drive-in caused more and more drive-ins to be opened in every state in the country and eventually internationally.
Drive-ins gained immense popularity 20 years later during the 1950s and ‘60s with the Baby Boomer generation. There were over 4,000 drive-ins throughout the U.S. and most were located in rural areas. Some Drive-ins opened in desert locations showing pornographic movies.
The gold era of the drive-in started to decline in the 1970s, as people downsized their cars during the oil crisis in order to save money on the inflated cost of gas, making cars not as comfortable to watch movies at the drive-in. To make up for lost revenue, drive-ins began losing their family-friendly atmosphere by showing exploitation films like slasher horrors as well as adult content. The development of the VCR made it more appealing to stay at home and watch movies without paying for a movie at the drive-in.
It took around 10 years for drive-ins to lose their appeal. In order to make a drive-in profitable it had to be on at least 15 acres of land. Economically speaking, it became more practical for owners to close down their drive-ins as the land was redeveloped to build Malls.
The drive-in is an important part of social history and it would be interesting to hear any memories if you went to one. Without them several of us may not even have been born !