Received my celebration 41 recently and am very happy with it. In general I don’t like playful watches (Snoopy, mickey, clowns etc) but with this one it was different from the start. Within branding I have always been fond of the idea of credibility and d...
Maybe let the wife borrow the 41 😅 Rolex definitely is the credible player here in the watch market. As for disruption , maybe I think of this improperly, but for disruptive I think of something that commits large scale change in segment behavior. Like iP...
I would say you can interpret disruption in different ways according to the context. With technologies and markets in general it is more what you are quoting. But within marketing (what I would apply here) it can also be a deviation or disturbance of the ...