Asking Google's BARD (Google's Artificial Intelligence) Questions About Patek Philippe

May 25, 2023,06:52 AM

I recently asked Google's Artificial Intelligence computer questions about my favorite topic! Watches!

Patek Philippe is closing 30% of its dealers in an effort to become more exclusive. What can existing dealers do to show their value to Patek Philippe?

Patek Philippe is closing 30% of its dealers in an effort to become more exclusive. This is a major move by the company, and it will have a significant impact on the luxury watch market.

Existing dealers can show their value to Patek Philippe by:

  • Providing excellent customer service: This is essential for any luxury brand, but it is especially important for Patek Philippe. Customers who buy a Patek Philippe watch expect to be treated like VIPs, and dealers who can provide excellent customer service will be more likely to keep their business.
  • Educating customers about Patek Philippe watches: Many people who are interested in buying a Patek Philippe watch do not know much about the brand. Dealers who can educate customers about the history, craftsmanship, and value of Patek Philippe watches will be more likely to make a sale.
  • Promoting Patek Philippe watches: Dealers can promote Patek Philippe watches through a variety of channels, including social media, print advertising, and in-store events. By promoting Patek Philippe watches, dealers can help to increase brand awareness and drive sales.
  • Being selective about who they sell to: Patek Philippe is a luxury brand, and it is important for dealers to be selective about who they sell to. Dealers should only sell to customers who are serious about buying a Patek Philippe watch and who can afford to pay the asking price.

By following these tips, existing dealers can show their value to Patek Philippe and increase their chances of staying in business.

Here are some additional things that existing dealers can do to show their value to Patek Philippe:

  • Invest in training: Dealers should invest in training for their staff so that they can provide the best possible customer service. This training should cover topics such as the history of Patek Philippe, the different types of Patek Philippe watches, and the company's commitment to quality.
  • Create a unique experience: Dealers should create a unique experience for their customers that goes beyond simply selling a watch. This could include offering personalized consultations, hosting events, or providing access to exclusive content.
  • Be a partner: Dealers should be a partner to Patek Philippe and work together to promote the brand and grow the business. This could involve sharing ideas, providing feedback, or collaborating on marketing campaigns.

By doing these things, existing dealers can show their value to Patek Philippe and ensure that they remain a key part of the company's distribution network.

End quote.

How would you rate BARD's answer? Keep in mind, BARD is an artificial intelligence robot. It doesn't really know much about watches. It scours the internet about the topic and gives a response all in about 10 seconds. I thought this was a super impressive answer! Patek Philippe can reduce its retainer with the management consulting firms, BARD gives decently logical responses that are mostly fair and balanced!

I especially thought the "Invest in training" answer was quite insightful. THAT'S not something that would normally come up first, and that's actually pretty advanced reasoning and a complex logic chain. BARD would have to know that this is even a possibility on the table. Really advanced stuff. Bravo Google! Google might be taking over the world and mining all of our data. I might not like this mining of our data and selling it to marketers to help marketing firms be more effective, but I have to say it's doing a darn good job at teaching a computer program to think logically. In a way, we all contribute a little bit to Google's success!

Mr. Burns would say his efforts at world domination would be easier if he had this BARD on his side!

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Comments: view entire thread


Good job BARD!!

 By: InHavenPro : May 25th, 2023-07:06
I think that the system does quite well when presented with questions of a more logical, reason-driven nature. I'm not expecting it to be able to remotely accurately predict or incorporate the extremely delicate and layered nature of human psychology and ... 

Yes! The brain is amazingly complex!

 By: patrick_y : May 25th, 2023-07:27
But BARD is definitely doing a great job! I'm really impressed.

BARD is going to take over the world!

 By: patrick_y : May 25th, 2023-16:34
I think BARD will eventually take over the world. It has enough charm and knowledge to run for some small political offices. It's going to be less corrupt, and it will basically play the game of politics like chess, making sacrifices here and there if it ... 

Very impressive....

 By: InHavenPro : May 25th, 2023-17:22
I would, for one, totally agree with replacing politicians with BARD! It would definitely bring better outcomes, no doubt about it....

Not to get too political...

 By: patrick_y : May 25th, 2023-17:41
I'd agree. I'd be willing to give it a try. Let them start off with some positions in the city council or something. See what they can do.


 By: InHavenPro : May 25th, 2023-17:42

Politics and robots is a no no

 By: Motty : May 25th, 2023-17:43
Let me explain, in theory it’s very nice how you explained everything, but let’s imagine bard decided that one human or a million kids in Africa dying is a better move, it has no feelings and yes human beings are not calculated when it comes to saving liv... 

It'd work within the confines of the role...

 By: patrick_y : May 25th, 2023-17:53
We'd put AI in charge of some small position in City Council or even lower first. Not where it's making cross continental decisions. Sure, AI would have to make that kind of decision if it were put in a role at the UN or IMF or some major global policy or... 

We shall see!

 By: patrick_y : May 25th, 2023-20:13
BARD would probably not want me as its campaign manager. It'd look at my resume and say, "unfortunately you don't have enough campaign management experience, we should be able to find someone better." Lol, I'm out of a job thanks to the logic of AI! I can... 

And no lawyers. :)))

 By: amanico : May 25th, 2023-21:16


 By: amanico : May 25th, 2023-21:18


 By: FabR : May 25th, 2023-21:18

Reminds me of the movie Equilibrium!

 By: patrick_y : May 25th, 2023-22:13
I'm getting some dystopian future vibes in this post!


 By: FabR : May 26th, 2023-12:45

Yes! Doubly no lawyers!

 By: patrick_y : May 25th, 2023-22:12


 By: amanico : May 26th, 2023-06:34

Ha, good! ;)

 By: amanico : May 26th, 2023-07:00


 By: patrick_y : May 25th, 2023-22:12

Agreed. That was odd!

 By: patrick_y : May 25th, 2023-16:38
I didn't want to doctor BARD's response. But yes, that was exactly how BARD said it. Overall, BARD knows what the watch community needs. BARD probably even knows that the average consumer is now very knowledgeable - probably knows that the average consume... 

Therein lies it's weakness, though

 By: j.jota : May 25th, 2023-17:25
BARD is trafficking in ideals, rationalities... human nature is hardly either which will always be the deficiency of AI

Maybe BARD had a deeper meaning...

 By: patrick_y : May 25th, 2023-17:47
A lot of ADs sell these watches to people who can't afford them... There are people who buy Pateks solely to flip them for a profit. They can't really afford to hold onto them long-term as the funds are earmarked for investment, not enjoyment. There was a... 

Sounds like a book report written by a child who didn’t read the book…

 By: brandon.c : May 25th, 2023-09:01
Obligatory Simpsons clip Bart’s Treasure Island Book Report

I had to look that one up!

 By: patrick_y : May 25th, 2023-16:40
I thought it did a pretty good job! It's not perfect, but I'd give it a B grade. Better than a C for sure. Not quite an A. And for it to have mentioned "Training" I thought was a pretty advanced bonus! EXTRA CREDIT!

Hummmm, just plug in the brand name "Patek Phillipe", or for that matter "Rolex", or "AP", or "VC", etc., etc.

 By: Moka-Tiger (Ron) : May 25th, 2023-10:08
and you will get basically the same answers IMO. This to me reads like a horoscope that is written in such generalities in order to cover everyone. Not saying it doesn't make sense, just saying its output that can apply to all brands.

Hmm, you're probably right... Good analysis!

 By: patrick_y : May 25th, 2023-16:43
That's true. Horoscopes kind of apply to everybody. The artificial intelligence does feel better than a Horoscope though. Something about it has this je ne sais quoi quality that shows it understands much more than a horoscope. But you're right, I should ... 

Nice to hear from you. It's an interesting idea to see what happens if you test AI with other brands.

 By: Moka-Tiger (Ron) : May 26th, 2023-12:37
If you do, please share the results if you can. It will be interesting to see.

For a B-school student, and in the abstract, sure. A nice textbook response.

 By: vitalsigns : May 25th, 2023-13:22
As advice to a Patek dealer, I rate it near zero. Ask any dealer who recently lost its AD relationship with Patek and I think they'd say almost none of those things would have made any difference whatsoever. The AI answer is more geared toward a situation... 

ADs don't get it. They should invest more in trainings...

 By: patrick_y : May 25th, 2023-17:02
The problem with non corporate ADs is that they're often family run, and family run business keep a tight eye on the profits. Every cent being spent is one less cent going into the owner's pocket. Also, retail is often a transitional industry, even at the... 

That's true! Although a lot of ADs really don't invest enough in training...

 By: patrick_y : May 25th, 2023-16:53
If I were to focus on the training portion, a lot of ADs really don't invest in training. They'll build a multi million dollar store, no problem. They'll spend about 2% of their revenue on advertising! But how much will they spend per year on training? Ge... 

I wish training made a difference. In this environment, except perhaps for the Salons, it doesn't, but it should.

 By: vitalsigns : May 25th, 2023-17:10
Almost any genuine enthusiast is more knowledgeable than most salespeople -- true of cars, often wine, and many other luxuries. But a minimum of training should be had if for no other reason than to impassion would-be enthusiasts.

Here's the beauty about wine... There are standardized tests for wine experts.

 By: patrick_y : May 25th, 2023-17:36
Wine is easy to identify the trained people. They have Sommelier certifications. Either they've passed some WSET course or they've got a Sommelier Pin from the Court of Master Sommeliers. This is a clear standard. WHERE IS THIS in the watch world? Today, ... 

Agree with you re wine in the case of a certified Sommelier.

 By: vitalsigns : May 25th, 2023-17:40
I was thinking more along the lines of wine stores that sell genuinely fine wines. Enthusiasts often know more. The best Sommeliers are of course mostly confined to the finest restaurants or auction houses for economic reasons.

Maybe I just know too little about fine wines...

 By: patrick_y : May 25th, 2023-18:03
But the really upper end wine stores I've been to - the smaller ones - not the big box retailers. Say Wally Wines in Beverly Hills, K&L wines in Silicon Valley, the salespeople generally have a decent grasp. Then again, maybe that's because I know so ... 

I think the wine stores do fine (well, even) in recommendations at that level.

 By: vitalsigns : May 25th, 2023-21:18
But to get into the minutiae of, say, the Burgundy Domaines, there is less knowledge of the wines than many enthusiasts have. The stores obviously focus on what they can access and have available at the time. No surprise there. I'm in California as well, ... 

It's been too long since we last met!

 By: patrick_y : May 25th, 2023-22:17
But yes, every store can do better in the training department. I have a feeling that K&L people aren't on a commission, looking at their jobs posting it implies it's an hourly. So they're probably not incentivized to sell desperately, which means they... 

Yes! They've grown fat and lazy the past few years!

 By: patrick_y : May 26th, 2023-06:02
Now, they should take a breather and reinvest in themselves!

And yes, when there's a huge global demand for fancy watches, training doesn't make a difference...

 By: patrick_y : May 25th, 2023-17:36
But when things go back to normal... Training will make a huge difference.