This holistic experience brings together physical, digital, and virtual dimensions. You can easily connect to the application using your phone and the Genesis watch. The application then takes you into the digital and virtual worlds. Here, you can access ...
Yes, seems more age-based. Kinda like Facebook versus Instagram... or TikTok. I deal with this within a luxury goods industry I've been part of for decades. When I was young, video games were very much in their infancy, with mainframes needed to 'play pon...
I love how Moser makes fun of the current trends - instead of slapping a QR code/NFT token to a traditional watch like other brands do, he just transforms the whole watch into a QR code. How fun! Only stupid or very smart people will buy it (I certainly w...
It does show where the potential of all issues regarding authenticity and exclusivity are heading. Soon many timepieces and even parts will be 100% traceable as will be the repair records and history. Even “handmade” parts may have a micro laser ID.
it depends on the existance of a specific app made availalbe through Moser. If the app is not updated etc. (it does happen often, especially if the watch won't be a big success and focus switches) you will "just" have the watch. Which is fune but very ava...
There has been a trend among some watch brands to include a QR code in their products and what I like about this iteration is the innovative nature of it and the fact that it does not necessarily look like a qr code and that it is a 3d printed case which ...