BDLJ
4653
The watch descriptions may not be transactional, but...
... the writing is as turgid as it comes:
"Maybe you're familiar with illumination technology? Gaseous tritium, a radioactive isotope that decays and causes the numbers and other markings on the watch to glow so they're easy to read in the dark?..."
I mean, who talks like that??
NO (long explanation inside)
By: MTF : October 13th, 2011-11:38
or maybe more strictly.......probably no; in the case of the Scarpetta series of novels, it seems unlikely that any 'cynical product placement' occured. Probably the mention of Breguet timepieces in books by various authors is not 'cynical product placeme...
It mightn't be...
By: BDLJ : October 13th, 2011-16:04
..purely cynical product placement, but it does smack of faux 'sophistication' and lazy writing - a way of conveying a certain degree of connoisseurship without having to establish any in the character itself. It also ages novels, or at minimum securely l...
Unless we've gone all...
By: BDLJ : October 13th, 2011-18:43
Derridian (is that a word?) and post-modernist, in which case we might consider Pulp Fiction just another text, I think MB's original post was talking books. As for the ass watch...from what I've read/seen from screen grabs it was a Lancet.
A Couple of Examples
By: gweilgi : October 14th, 2011-05:56
spring to mind. Jay Lake wrote an alternative-earth trilogy where horology is not only mentioned but a vital plot device: "Mainspring", "Esapement" and "Pinion". In "The Grand Complication" by Allen Kurzweil, Breguet's long-lost Marie Antoinette watch is ...