Hypothetical 1: DNA
We are marvelling (again) at Romain Jerome’s latest unique piece . If you were head of the company what “DNA” would you like to include in your next watches? What would touch the heart and soul of the watch collector, the general public, the extroverted s...
With the way how Romain Jerome is progressing
I would not be surprised to see a Romain Jerome Subprime DNA watch Watch dial will be made from the stock certificates of now defunct Bear Stearns and Lehman Brothers. And maybe the caseback will be an engraving of Angelo Mozillo, who is the founder of Co...
Don't forget to charge royalties for that idea ....
... since I would not be astonished if Manuel reads these lines ... Regards, Marcus
How about...
...taking special orders and having the blood of a loved one somehow incorporated into the case or dial material? Or on an even creepier note, the cremated remains of a passed loved one? That would defnitely be a piece unique.
The final resting place for all WIS ??!!
I like the way you think, Ping … cremated remains seem like the perfect target for RJ. Piece Unique, grieving relatives happy to pay a premium. Long term keepsake. And what better way to preserve your favourite watch fanatic than in his/her own watc...
Uh, could affect resale value negatively ....
... since not everyone would be happy to wear somebody else's great-grandfather, or, worse even, mother-in-law on his wrist ...
Actually, nothing could be finer...
... than mother-in-law's ashes in a watch - or in anything, really. Just have to persuade her to undergo cremation to qualify for the honour... Cheers, pplater.
There's already a company that does that
You send them the cremated remains of someone and they incorporate some of the material into a created diamond A
this thought is not so unreal as you can make ashes into diamond
i saw a documentary on it a few years ago. there is at least one company that will take your loved ones ashes and by some very clever process turn it into a diamond that you can then mount in a ring. talk about being worth more dead than alive Graham
Volcano Days
Why not issue a series based on Money DNA? Take the largest denomination of a banknote from one of the world's strongest currencies. Now reduce it to ash. Not enough? Burn more! Text suggestion: This money could have been donated to a worthy organization ...
A Dutch watchmaker called 'Van Ree' makes custom DNA watches
more here http://www.vanreewatches.com/
homeopathy
For making the materials you could use proven homeopathic principles. The more you dilute it the stronger remedy you get ! ;-)
Homeopathic watches already exist (in abundance...)...
they are called dummies: hollow cases with dials and hands, but no movements. You see them in Basel quite often, although with the emergence of CAD they are seen less frequent... Cheers, Magnus
F.P.Journe Boutiques ...
F.P.Journe Boutiques use them to demonstrate the range of dial and case combinations available. Very helpful. Andrew
DNA of famous documents..
It would be VERY difficult but perhaps some are in private collections and could be purchased. Imagine the "Magna Carta" watch or the "dead seas scrolls" watch. Brandon They would certainly be cool!