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F.P. Journe

Naaa, I think it’s a broader trend

 

You see it on Hodinkee, A collected man, and other vintage dealers writing articles, doing videos on FPJ. We came back at a fortunate time at WPS. Independents have become very hot and the traditional brands are bringing so little new to the table. Brands under the group umbrellas, the charm has been drained by the taking over by the spread sheet guys.
FPJ 1) has the quality and the originality To compete against the big guys 2) is collectible by having a broad selection of interesting watches where most independents you may want one or two of their pieces 3) bridges the gap between a brand and removes a great deal of risk by making a big investment in an independent watchmaker who may not be around forever. There are probably other reasons as well. This is just top of my head. 

Personally  I’m actually not too happy that it suddenly becomes so popular. There are still several  references I had planned I would add to my collection but they have suddenly become out of reach financially.

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