Rolex

As stated in the first part, this year Rolex has gone well beyond the "simple" renewal of the Submariner collection. In fact, the new features of the Oyster Perpetual are certainly even more important from a strategic point of view for the brand. Indeed, ...  

Looking forward to seeing them in the metal though, as the colors seem to constantly change with every picture! I think I would probably go with the yellow, 41mm version, though the other colors are also playful and versatile enough to be enjoyed on an en... 

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My only challenge is I like too many of the new color and would have a hard time to prioritize . I like the red, yellow and turquoise, but I have yet to see a closer picture of the green dial which might prove in my case to be a better long term choice I ... 

Let's hope they are not "out of stock" for months!

"The case sides of OP is satin finished..." . I don't think so from the few pictures. Looks like the same as before : polished sides (flank), with brushed top lugs. Please confirm, thanks again for your post.

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Even if Rolex is going places these years that don’t suit my personal taste, as you say nothing they do is unconsidered. So very worthwhile your analysis.

Great write up on the OP's. I agree that this is the most momentous introduction from Rolex in years. They must have noticed an erosion of sales with younger generations, and this is an attempt to appeal to a younger audience with "fresh" offerings at the... 

I’m thinking about getting a “fun” summer watch and was considering the new Breitling Endurance in orange... but this new Oyster might be a very solid alternative

I must say, the new oyster Perpetual launch is more exciting and meaningful than the intro of those new submariners . Rolex is displaying the daring colours to challenge the conventional and conservative buyers , at the same time, attracts other collector... 

New Sky Dweller in yellow gold with the black strap looks like a piece of candy.