jrwong23 (aka watchthebin)[Moderator]
14255
I think Chopard...
Has the same range from 2k to above 200k.
Probably trickier for Montblanc with $300 or so products like mainstream ballpoint pens or steel cufflinks all the way up to millions of dollars potentially with their bespoke Villerets.
But personally as a customer of MB leather goods, pens, jewelry and accessories to a MB star worldtime and a MB Villeret Chronographe, I think it's fine for me. But yes, it did took me awhile to overcome the many hurdles of purchasing an MB Villeret as I was afraid of brand dilution for MB Villeret too. Same concern as what you raised Dean.
Now that I read Mr Lambert's directions and that Mb Villeret is naturally limited to 50 per year, I actually feel more rest assured. Esp if the Minerva Institute's research only cascades to Le Locle in ideas and movement developments but not actually gifting Minerva's beautifully finished movements to be cased in an MB Le Locle case. Meaning I will feel ok if the movement finishing standards remain distinct between Villeret (fully hand crafted and finished) vs Le Locle (mainly industrial finished).
I am not fully sure about what it means with a Villeret signed monopusher movement (in a Le Locle assembled case? But with lower levels of finishing? ?)... let's see the final product they release in SIHH 2014.
Cheers
Robin
50 Pieces a Year!
By: bigdave : January 3rd, 2014-14:53
I am blown away by the 50 pieces/year datum. I don't remember where the idea got into my head, but I thought that the number was more like 200. This is an important fact to keep in mind when folks start talking about a steel Villeret, or other ideas to "g...
The Numbers Game
By: bigdave : January 5th, 2014-14:28
Mike, As Robin's post below suggests, the numbers anticipated may have changed over time, which at least lets me feel old instead of ready for the room with mattresses instead of wallpaper. That said, it is hard to get 50 pieces a year to work with the 18...
Indeed
By: Dje : January 4th, 2014-02:11
Hi, Montblanc is like Cartier on the distribution side. Boutiques show a universe of products. That doesn't bother me, as long as it remains a boutique and not a supermarket. It is also an advantage when you want to make come your better half in the shop,...
Very interesting
By: Spellbound : January 3rd, 2014-18:14
But above all, Montblanc needs to protect and build its brand image. For me, seeing Montblanc pens and wallets etc for sale in duty free catalogues on planes really dilutes the brand image of the watches ! They are in danger of becoming a Pierre Cardin. V...
Good point Dean...
By: patrick_y : January 4th, 2014-11:10
What I find here in at least the United States, Montblanc advertises its normal products, be it pens, watches, leathergoods. However, if you see other brands in the US, they advertise their halo products, the ones that few can afford to buy, but they thin...
Oh Dear
By: Tick Talk : January 4th, 2014-09:14
I hope this hybrid concept doesn't signal the beginning of the end of the independence presently accorded to the Villeret atelier! The news overall sounds very exciting but with such a broad range of offerings, doesn't the brand run the risk of diminishin...
Chopard or...Chaumet ?
By: O. Müller : January 5th, 2014-04:46
Mmm, from 2 to 200k, I would rather have thought about Chaumet, especially with the latest pieces made for them by Hublot (Tourbillon Hortensia). Still, I'm not a big connoisseur of Chopard's range, I must admit. Nice thought about the dilution of the bra...
I would rather say 5k
By: O. Müller : January 5th, 2014-05:06
Well, again Im' not a Chopard specialist - and I don't want to go off topic ! - but as far as I know, the entry level at Chopard is the stainless steel Imperiale - and its smallest version (36 mm) is already at 5,2 k. Chaumet unveiled a couple of months t...
Yes, that's it.
By: O. Müller : January 7th, 2014-00:37
I should have a Hi Res one by the end of the day. Will post it so that we can see details. I agree with you Robin, the layout is great, I just always regret that brands don't look for original design. 3 PC with exactly the same look & feel (Montblanc,...