Awkward looking to many but unmistakably different, this might me a perfect weekend warrior for me! The case shape feels more like an hybrid between a dive watch and a pilot watch. One can even find (I personally do) some design resemblance with some Pane...
Not every watch has to appeal to the broadest possible demographic to have a place in the catalog. And enthusiasts/collectors tend to favor the quirky and less ubiquitous. Kudos to Longines!
When I first saw it I thought it looked such a cool timepiece! Lovely case, time only, and very cool bezel! Definite strap magnet and something very fun to wear!!!