This SIHH/WW news will cramp the brands style massively and as Bill says, it will hopefully up their communications and understanding of the international markets.
As much as I love Baselworld, there is a change ahead for the big exhibition type of shows, we've known for the past 25 plus years.
I agree with your concept, but it only works if the sell through works for the retailers, otherwise a log jam occurs and we all know what that creates in the market place.
"Times are a changing" as a song writer once said. The whole branded industry is in flux and they are trying to figure out a formula for the future of the marketed/branded products they make and sell.