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It is the Rolex legend, but one that Rolex has worked to build and enforce
They were the originators of this type of publicity, even before Everest. Hans Wilsdorf saw the potential of such when he presented Mercedes Gleitze with a Rolex 'Oyster' when she swam the English Channel in 1927. Smart advertising and product placement. Even before you hired specialists in such areas, Wilsdorf could see the potential.
Well deserved and earned
Andrew H
A world of extremes: Rolex has been everywhere you would not think of going to!
The 1950’s saw notable achievements for Rolex. They went from the heights of the earth, atop of Mount Everest with Sir Edmund Hillary; and to the depths of the ocean in the Mariana Trench with Jacques Piccard. The Beyer Museum has both – the original from...
A top In Depth topic, Andrew! :)))
Thanks for this very informative and interesting post, Andrew. That's the strength of this Brand, indeed. Being able to put an History behind several watches is not shared by all the Manufactures. I loved the History behind Sir Hillary and his explorer wh...
That reminds me of a picture...
of my collection of toolwatches, that I had taken at some point. Like a sea - earth - sky trilogy This message has been edited by DrStrong on 2009-03-02 13:15:59...
A Few Questions:
Hi Andrew, I am a little confused and I am hoping you can clarify. You are showing two watches in your photos and the two-tone watch with the black dial is clearly an original DEEP SEA SPECIAL demo model (Probably without a movement inside), but I don't u...
Jake - hi. A few answers!
1. Yes, the watch in the pictures is Hillary's - the Beyer Museum has the documentation to prove it. 2. If you go to the Rolex website, it states that the Explorer Oyster was brought out after the 1953 expedition. Rumour has it that the expedition was sup...
A few more questions...
Hi Andrew!!! Thank you for taking the time to clarify. I have a few more questions regarding your answers. 1. You say the watch in the photo is Hillary's which is really cool. The thing that confuses me is that you said he did not wear an Oyster, but the ...
Great article by the way - even with Ms Monroe making an appearence! :)
First, my apologies for the speed typing earlier: I meant to state Explorer Oyster - its an Oyster as you state. Given the evidence in your article I am inclined to think (despite being informed that this was an earlier Air King model) that this was the O...
