A beautiful life story

A Rolex shop where a Rolex shop has to be, in the middle where all happen.

Why much AD’s put boutiques in boring malls is boring.
I did buy a watch in a mall, but also at boutiques on locations where they should be.
The mall where i was was a bit different, because it has a long history in Berlin.
But in my childhood, i was with my parents in boring malls to buy a Casio watch.
They never say, Casio is the best watch in the world, and i never collect Casio ads and magazines.
My parents ignored Rolex, so i chose my own way to get into watches. The Casio was magic, so when life goes further, i was at places that makes me clear there where interesting pocket watches on the table.
My grand mother communicated without words with me, telepathically the word Cartier zipped to me from her. I knew, that is grannies grail, so i regret that i did not give her a brand new Cartier.
So only i have to do is put on a Cartier on my wrist.

Rolex or watches being a core memory

By: onewaycollecting : January 6th, 2024-02:47

As I child, I used to visit the center of my city. There was a particular important building where one of the most important radio stations used to go. From there many important news came out. Called the “esquina monumental” or “monumental corner” (becaus...

Lovely post 👏🏽

By: ArmisT : January 6th, 2024-02:58

I appreciate historical views of specific sites, especially if there are memories/events tied to those sites. By chance, do you know what year each of these photos is taken?

Thanks for the comment

By: onewaycollecting : January 6th, 2024-03:02

So the black and white photos were tied to an article that makes a reference to ~1983. While the colour one is ~1994 (very close to the time I probably saw this the first time).

Very nice, thanks.

By: ArmisT : January 6th, 2024-04:11

I was initially thinking the b&w were from the 70’s. I’m sure the area looks very different now.

Very different, less exciting than a Rolex store for sure!

By: onewaycollecting : January 6th, 2024-23:14

In the last pic, ate people queueing up for rolexes?

By: kesharoo : January 6th, 2024-03:19

Haha.

and you bought yourself a Rolex watch. The simple but effective crown logo made a longlasting impression.😀

Indeed - the crown is such an impactful image. If you think about logos, a kid wouldn’t necessarily be attracted to others, but a crown! That’s something!

By: onewaycollecting : January 6th, 2024-23:17

I was trying to guess the location of this town, till I read the end of your post. ;)

By: amanico : January 6th, 2024-04:39

Superb post, by the way. I don't have any photos of Rolex AD from that era. But I still have fond memories in Paris, or in Andalusia. Oh yes, that was another era, an era where the gates were open, you could buy a watch and you were treated like a client,...

Thanks!

By: onewaycollecting : January 6th, 2024-23:23

Definitely another era! Those are some wonderful ads, specially the GMT and any related to aviation or travel, gives me some feeling of nostalgia that I wasn’t even present during the start of the jet era, and the luxury of flying (also very different tod...

Rolex