sidekick.
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People alway bring up Rolex & Patek are also at Costco. The Difference
The difference is Patek & Rolex actually sell quick at Costco. The costco I been to have the same Panerai for months. Check the serial number come back 3 months later check again will be the same ones. The prices are still high compared to market prices for the same models.
Panerai available at Costco - is this a sign of the downfall of Panerai pricing strength?
I went to my local Costco today and surprisingly found a Panerai in the watch section (along with Cartier & Girard-Perregaux & Breitling) but this was the first time I've ever seen a Panerai there. Others have pointed to me that they've seen Paner...
Probably AD's who can't shift stock and it goes into grey market BUT
It definitely says one thing......, joe public are not convinced at the new price point The manual wind standard stuff was ok at £3000 but at nearly double that doesn't look so tempting Also big watches are not quite in vogue as they used to be so shiftin...
Panerai is a consumer product: more Costco stores than Panerai boutiques
Anthony, Objectively, Panerai is a consumer product. There is a Costco in every US city but not a Panerai boutique. The distribution network is wider with Costco. If I were in some hick town in the middle of nowhere, its my only outlet and better than fly...
re: "my only outlet and better than flying"
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Yes there aren't many models at Costco to choose from
from what I've seen, maybe each Costco has 1 random model or so. Jay Pulli posted that at his Costco that there was an IWC Big Pilot there! That's a very popular IWC model. - AT
Bipartisan
xtype, On a personal level, I agree with you. The whole experience is the fun part. I am lucky living in Singapore and Tokyo before, with all brands represented. Putting myself in the shoes of someone out in areas far from horological 'civilisation', I co...
Patek Philippe also..
I saw a PP for sale in Costco about 1-2 years ago. I was surprised as well. I asked to look at the watch. The certificate was inside the booklet to view. The watch was originally sold in Israel, and somehow landed in Costco at Midwest USA. Open papers!
Anthony, I have seen the Panerai brand...
... at my local Costco for a good couple of years now. I am not sure exactly which "PAM" is in the picture there, but it looks like it has a power reserve on the face. Nevertheless, simply because Costco is selling a couple of luxury brand items through t...
I'm waiting for the next Panerai model
which floats my boat and isn't "overpriced" :) - AT
I agree with the analysis. Panerai is not taking care of its branding.
The market forces ultimately determines the real price. Just see the sale ads for Panerais, prices have come down quite a bit. I still have my old PAMs just being sentimental I guess, but buy additional new ones? Not likely at all.
Never heard of a..Costco...
but I take it's an "el cheapo" outlet, right? The presence of Panerai at a retailer like that, it's to be attributed..IMO..to the growing popularity of the brand. A cult brand, until a short time ago, that has gone mainstream due to the expansion policy a...
One step removed from Walmart, and I believe that you do have those in Italy.
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I can confirm it,
I have seen few panerai- with few other good brands- last summer at Costco/Iowa & I found that pretty cool!
Costco's selection
The Costco's near me have a steady selection of Panerai, Breitling, and once had this... ...
at costco, i have seen...
hublot big bang black iwc portugues auto tons of cartier tons of breitling and yes several panerai: 292, 375, 312, an to answer your question, yes i was a little bummed to see panerai there, but just last week saw a JLC and rolex :)
People alway bring up Rolex & Patek are also at Costco. The Difference
The difference is Patek & Rolex actually sell quick at Costco. The costco I been to have the same Panerai for months. Check the serial number come back 3 months later check again will be the same ones. The prices are still high compared to market pric...
Disappointed to say the least
It is not so much that expensive watches are sold at Costco but the fact that Panerai is making a strategic move like this for a brand that enjoyed cult status for such a long time. It reveals the sign of the times at the brand. Bill
Soon available at Carrefour. Or Monoprix. ;)
And very soon ,a Carrefour and Monoprix LE. Best, Nicolas
say it ain't so.....!!!
PAM at Costco!!! Wow, I guess I should start unloading my 'collection'. Talk about going 'DOWN STREAM'....!!!
I've seen Patek Philippe ladies timepieces at Costco several years ago...
And they were also offered on Truly! I saw this just a few years ago. It was a Patek Philippe Lady's 24 model in gold on the website. I haven't looked at my Costco's jewelry section lately, but I'll pay more attention the next time I'm there. Cartier has...
