Katzky1
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JLC will die a slow painful death like 99% of all wristwatch makers. Millennials won't care and future generations will never know about mechanical watches.
Jun 16, 2018,20:32 PM
Watches will follow the same path as music reproduction and money. The future is pure digital.
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Where is JLC headed as a brand?
By: MikaJ : June 16th, 2018-07:38
Good afternoon, I'd be very interested in hearing from the more knowledgeable people here their thoughts on the future of the brand. When I first became interested in mechanical watches (around 2011) JLC was one of the brands that I started to like thanks...
Spot on with all your observations
By: xxn : June 16th, 2018-09:49
The greatest flaw Richmont Group have made was eliminating caliber 849 in non precious metal. I don't believe you can walk into a JLC store and find a manually wind without it being a complicated precious metal. Basically JLC post Jerome Lambert has gone ...
Same old same old
By: ektaylor : June 16th, 2018-14:06
I don’t see that JLC is doing anything different. They’ve always had a (slightly frustrating) habit of turning over their lines with some regularity. Keeps things interesting I suppose. One thing you can be sure of is that if you don’t like anything in th...
Perhaps...
By: MikaJ : June 17th, 2018-05:18
JLC are certainly not the only brand "messing" with their lineups. I don't have anything against introducing (or re-introducing) new products/ components (as opposed to having a product lineup that is frozen in time). I guess what I would prefer to see is...
Not just JLC ? They're all struggling that the party's over.
By: Velociphile - No longer in the building : June 16th, 2018-10:18
A lot of these statements apply to many others, you might just be being toughest on the one you love the most.... A lot of brands managed to make a lot of questionable products both technically and aesthetically look a success just because of the sheer gr...
JLC are not the only one...
By: MikaJ : June 17th, 2018-05:23
Indeed, JLC's behaviour is not an exception in the industry (and one might hints of where it is coming from by looking for common denominators in the list by cazaela below - read: the owner, which I by the way fully understand). So you don't think the new...
Hi Mika
By: ChristianDK : June 16th, 2018-10:29
I think a lot of what you are saying is justified and in line with a lot of long term loyal fans of the brand are feeling at the moment. The current output, overall, lack innovative and strong technical features, clever complications in interesting and af...
It'd be interesting to see what the next CEO brings.
By: jh8cw : June 16th, 2018-10:39
Because watches are no longer necessary like cars, ie. we have other ways to tell time accurately via cell phones; this puts a great deal of pressure on watch companies to offer something other than technical prowess either via finishing, unique, dials, o...
Good points
By: MikaJ : June 17th, 2018-05:30
I agree and your first comment (watches are no longer necessary like they once were) goes to the heart of the problem. I believe that producers of such products need to create some "meaning" around their products. It could be cultural (see case Speedmaste...
Look at parent company Richemont
By: aston.db4 : June 16th, 2018-11:15
The answers you seek is with parent company Richemont and their recent inventory buyback from ADs for their other brands. JLC has cooked the goose that lay the golden eggs. It will take them possible twice as long to regain their status back with collecto...
!
By: InHavenPro : June 16th, 2018-12:13
Should have gone into investment banking x).... Cheers, Filip
Yep.
By: MikaJ : June 17th, 2018-05:33
I silently curse the name of Richemont every time I navigate to the JLC website and next to a watch they ask if I want to add some extra straps costing hundreds of pounds to the watches... Fine, someone might want that but at the same time: Ryanair, anyon...
Not so...
By: MikaJ : June 17th, 2018-05:39
...if (as I mentioned above) the watch brands somehow manage to remain relevant, be it culturally, technically or some other way. It's not just about the tech spec/ utilitarian value but the story. If future was to be "pure digital" (or 99.9% digital, how...
In the end days of watchmaking, only Patek, Rolex, and Seiko will exist.
By: Katzky1 : June 16th, 2018-20:45
In the year 2112 A Patek 5711 will cost the equivalent of an average middle class lifetime income. A Rolex Pepsi GMT will have a price similar to feeding 1,000 starving children for 1,000 days. Both will have waitlists upon which parents will place their ...
JLC is behaving just like my football/soccer team ...
By: nilomis : June 17th, 2018-15:05
My football/soccer team don't win a serious championship for the last ten years, What do the team managers? Change the coach. So far, the results don't show up and my team just manages to survive in the first league. I'm a JLC addict since Lambert's days ...
Managing during a phenomenal growth period
By: Velociphile - No longer in the building : June 17th, 2018-23:25
has its own challenges, yes, but it's easy to look good. The watch market went through a period of consuming anything thrown at it and the manufacturers could barely keep up. The real test is the downturn. Then, good leaders often don't get the credit the...