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Horological Meandering

rationalization, or control?

 

Hi Nicolas,

I think product rationalization is probably the reason, but it looks like overly tight control over choices.  I can argue (as later in the thread) that making a new dial, while not free of design and production costs, can probably be done more easily, and in smaller volumes, than cases or movements. 

I look at Habring, and to a lesser extent Dornblueth, and I see many attractive options.  I don't expect a big manufacturer to have this degree of customization possible, but perhaps more than we're getting now?

Tom

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