Jay (Eire)
9292
I don’t think about it much, or at all. Isn’t it just a collective marketing platform?
Oct 29, 2023,19:59 PM
And a pretty limited one at that.
Membership has zero influence on purchase decisions.
I’m not aware of the steps required to become a member and so can’t comment on your third question.
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How important is the AHCI for you ?
By: Bruno.M1 : October 29th, 2023-12:19
I prefer to post it on the main forum and not the 'independent' part cause if possible I would like to see many different answers ;-) Most of us like independents so what do you think about the AHCI ? If one is a member is it an important indication for y...
Interesting question…
By: dedestexhes : October 29th, 2023-12:38
I would say that the AHCI certainly has been material for the development of the independent watch makers. Without them the industry would look differently today. Having said that, I suppose today its role might not be the same anymore. So in essence, the...
Am an AHCI 'Circle of Friends'
By: enjoythemusic : October 29th, 2023-16:21
Which basically means I very much enjoy their efforts and so donate a bit of currency annually. Imho they desperately need to modernize their use of the internet and effectively communicate their goals, efforts, and accomplishments. Each member (watchmake...
That's a good question
By: piccolochimico (aka dsgalaxy1) : October 29th, 2023-17:06
If you look at the present and past members, you'll see the names of the most reputable masters, but it takes time to become part of that "club", which means that being famous and promising today has nothing related to a likely future access. I would broa...
Long live AHCI
By: Jocke - Bad Santa : October 29th, 2023-17:30
For me, the most important thing is to see their creations at the annual fair. Even if many of the members do not do new things every year, you get a chance to talk to them and gain insight into how they have thought. They can also get me interested in fl...
Agree about their annual fair....
By: enjoythemusic : October 30th, 2023-14:23
...it is also the perfect opportunity to livestream it, do interviews, showcase the latest creations, etc. Alas, in recent years they've not done that
Important
By: Andreas_A : October 29th, 2023-20:36
For me AHCI membership is a distinctive marker of excellence. I bought several watches because the maker is or was AHCI member, and of course because I like the watch. I have watches by Calabrese, Preziuso, Van der Klaauw and Nienaber amongst others. They...
It is not important NOW…
By: pplater : October 31st, 2023-11:23
…but it was very important some years ago. For those of us who developed an interest in the Independents but were unsure of the provenance or prospectivity for any given watchmaker, AHCI offered an implied seal of approval. Sure, not all Independents were...