a link

http://www.20min.ch/ro/news/economie/story/Les-mouvements---7-francs-de-Franck-Muller-16306649

in French but her's some translation

It's like opening the hood of a Ferrari and finding the engine of a little Ciroën car. An independant watchmaker in Geneva said in this article ' I buy these Franck Muller movements for 7 Swiss Franc'

Some of these diamond bling pieces cost 30.000 usd and have a 10 franc quartz movement. This newspaper investigated the manufactory based in Genthod and discovered a scandal. Muller was founded in1992 and very succesfull in 2000. BUT ... production tools were shipped from Geneva to headquarters in Armenia. Co-founder of the brand Vartan Sirmakes made this decission. Good watchmakers from Geneva were sent to Yerevan to train local employees.

This particular maneuver raises the problem of "swiss made", since at least 50% of operations must be performed in Switzerland .

💰93 Marketplace Listings for Franck Muller›

Frank Muller: are they for real?

By: JMan : February 18th, 2012-09:32

Folks, Mostel's recent post on Hermes brought about an interesting discussion about why and who we buy watches from. This brought on a question that has long lingered in my mind - why is Frank Muller not considered a WIS watch brand? Apologies if they are...

Interesting topic, J.

By: marcelo : February 18th, 2012-09:57

I'm curious about the answers.

well

By: Bruno.M1 : February 18th, 2012-10:27

In the beginning it was pure haute horlogerie. Production was low and for most watch enthusiast he was a genius. Go back to the ealry 1990's and you'll find some very interesting and wonderfull pieces But at some point they choose to make it wider availab...

Oh... That's serious!

By: marcelo : February 18th, 2012-12:40

Nothing against ETA, BTW.

By: marcelo : February 18th, 2012-15:40

It's just that I thought all FM movements were made in-house.

My understanding.....

By: JMan : February 18th, 2012-16:06

Is that all complications are made in house and the starters were ETA. No idea about the chinese movmts though. J.

a link

By: Bruno.M1 : February 19th, 2012-01:29

http://www.20min.ch/ro/news/economie/story/Les-mouvements---7-francs-de-Franck-Muller-16306649 in French but her's some translation It's like opening the hood of a Ferrari and finding the engine of a little Ciroën car. An independant watchmaker in Ge...