Back in the 80s things have been different - fashion, hairstyle, design, ...
When Bulgari started with watches I think they did a good job:
A classics which is still wearable and somehow "cool". Yes, most of them with a quartz movement, but hey 80s 
The next one which caught my attention was in the the 90s:
A classics as well and at least with a well known automatic movement from ETA. Had one for a while and to be honest it felt good on the wrist.
OK, the logo was not my favourite, but I liked the design. The leather straps in these days have been gorgeous.
1997 - I bought my first watch from Bulgari together with a fellow student.
He bought the Scuba SD38 with the rubber strap which smelled so tasty after Vanilla, but felt too big for my wrist. So I got it with a very smooth
leather strap.
Believe me we had lots of fun, parties, ... with the people from Bulgari - in these days 
It was not a bargain, but worth each penny we spent. My dream watch in these days was a Blancpain which was out of reach for me as a student.
Movement was an automatic from ETA and it still does a great job. I never had any problems - never.
When I started thinking about a Chronograph ...
... I decided to wait until I could afford a Flyback from Blancpain and nothing from ETA. The Chronograph from Bulgari was looking good in these days,
but I started to get the movement bug 
Let me show you some pictures of my (still) loved Scuba SD38:
Simple and pure dial, sexy lugs with cool screws, ... 
As mentioned before I bought mine with a leather strap, but later I got the rubber as well. Unfortunately it didn´t smell like Vanilla as the first ones :-(
Today I like both straps.
(Take care - the bezel is a killer for shirt-sleeve
)
When I travelled to Hong Kong in 1997 there was Limited Edition (998 gents´and 998 ladies´) in matt black stainless steel - to commemorate the handover.
In these days I found it very cool and was really keen on this watch. Unfortunately, no more budget for a second watch in the same year :-(
The steel bracelet came to my mind later and therefore I bought one in the earlier days of "...bay":
What do you think about that one?
Do you like the finish, the details?
The people at Bulgari liked it, until I told them about my impression.
To me it was a fake and at the end only the Box was original :-(
Lessons learned!
Back to the topic.
Bulgari offered a Scuba SD40 after SD38 and in these days the quality of the whole product changed. I never liked them and still have a problem with the straps for mine.
The latest ones seem to be of better quality, but they are too "flashy" for my taste and too expensiver for what they are- from my POV.
Mine gets a big service these days and it will always be a very special watch for me, with lots of memories 
Oliver
ps: Some of the early watches from Bulgari had movements from Girrard Pergeaux