P1800 70's Ad
Amanico's post about his P1800 made me google this old love of mine... I came across this ad from Car and Driver, 1972 For the record, as much as I LOVE the P1800, I would take any other car in the list over it in a heartbeat... -)) (well, maybe not the V...
Comperative ads are the funniest
I remember one in The Observer late 70's or early 80's, that said (in HUGE letters all over the page) "How to save on a new Ford Escort" and in small letters at the bottom "Don't buy one! VW Golf!"
These days you can add a ZERO behind the Volvo's price ....
Now also add a ZERO behind the 6 other cars .... and then add another one .... . What's the moral of the story ;-) ? Bim
You are correct about the other cars, the VOLVO is only x3 in price
... eBay has 3 right now, around 6-10K
That ads almost one zero to the original price :-)
But the other ones have two zeros extra .... Imagine that Mercedes or Aston would sell for only 80 to 100K Euros ! The moral of the story? These very exclusive cars have become investment objects rather than collectors or purist objects for those who real...
Interesting how the six comparison cars are all priced almost the same.
Competition must have been really tough back then. Very cool ad. Thanks for sharing Bill
I AM the time machine
I had just turned 21. This building was newly constructed... I had graduated and got engaged. My (soon to be) brother-in-law Joe had a P1800, while I had a lowly \'66 122S. ...
Library at University of California, San Diego
Along with the nearby Salk Institute, it is famous for this "brutalist" style of concrete buildings Mike  This is how they "soften" things around the campus ...
Pretty special!
Today i visited the Jerusalem ( Yad Vashem) Holocaust museum. I took a few outside pics not uploaded yet, a very special and big concrete building as well. Google it as we couldnt take (and honestly i didnt feel like) pictures in the inside. Bim
Yes, I took a look at it
There are places and times when it is not necessary to take photos ... Cazalea
The absolute height of design.
My pops is an architect and came of age in this era, instilling a deep appreciation for the aesthetics of modernism. That coupled with the cultural revolution and the maturation of rock n roll. Grow your hair and keep it that way.
Not a fan of comparative marketing per se...
But with the distance of several decades this is cute Especially since no one would ever make the comparison...