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Comparing AP to VC and Breguet, it's pretty clear that AP has taken a different direction in terms of "brand DNA"
Jun 26, 2020,07:57 AM
VC and Breguet integrate their DNA into a diverse range of designs, whereas AP seem to think DNA=one or two designs. You could specify any watch shape and complications and imagine what a Breguet design fulfilling that brief would look like. Much harder for AP, at least for me.
Maybe AP think their approach is best financially, or maybe they think it's what their fans want, I don't know, but the others are much more interesting to me. If AP does more with [Re]master, it will be a step in the right direction, but Code 11.59 reduces my optimism.