Bruno.M1
4924
probably the best advertisement ever
We still don't know who bought the watch but it would not surprise us if it was the Patek museum.
That aside , in that case there was also another person interested for almost the same amount
But open today any important newspaper and you'll get a nice article in EVERY big newspaper … this less than 24 hrs after the sale
An article about Patek philippe, about how good and special they are, about art, about collectibility, about rarity, about ….
That kind of publicity is just priceless
Well done !
A few examples …
The Guardian
Bloomberg
Forbes
Reuters
Wallstreet journal
Le Monde
The Independent
Bild