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Patek Philippe

brand loyalty

 

Seems to me that there are two reasons PP fares so well as a brand:  first, it makes great watches, and second, so many people whose views Happy WIS cares about -- other WISs, happy or not -- accept the conventional wisdom that PP is the "best" watchmaker.  Suspend that conventional wisdom, and you'd just be judging individual models on their individual merits, and you wouldn't be making sweeping generalizations about the superior heritage, romance, etc. of one luxury brand over another.  (Such debates are akin, in my country, to the silly arguments Harvard and Yale students make about why their particular university is better than the other.)

Also, Edwin's just right about this one:  Patek makes many fine models, and its Calatrava line is sublime, but this particular model, the 5565, seems fairly unexceptional to me, at least by Patek or Lange standards. 

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17 Comments view entire thread 

Patek vs. Lange ...

 
By: -=EHH=- : August 14th, 2007-10:18
Hello all, Here are two pictures I received from a friend, who, btw, requested to stay anonymous. Front: And back: And a question: ""Is the Patek "worth" twice the price of the Lange?"" If you search the (incredible!) Antiquorum website, you will find two...  

Not even in the same league

 
By: matthew : August 14th, 2007-18:05
I would take the Lange and buy a nice Journe with with extra 25k left over.

amen to that

 
By: brokenwrist : August 14th, 2007-19:58
or take the left over 25k and buy another Lange!

I wonder......

 
By: Ron Dee : August 15th, 2007-07:51
who Patek is actually targeting to purchase that watch It certainly is not the "purist". _Ron

Just wondering.... did you ever see both watches in metal?

 
By: happy_wis : August 16th, 2007-08:36
For me, I did.... and I picked 5565 without a second thought. Since you asked for comments..... I believe, for most (if not all) true PP collectors, they admire the TRUE tradition, TRUE history, TRUE value, TRUE classic of PP. It is hardly any brand that ...  

Looks like an Oris

 
By: Moses : August 18th, 2007-06:42
From an investment perspective it's clearly the better watch. But really, it's a fairly pedestrian piece of work. The mystique of the brand name adds a lot, in this case.

Thanks for your comment but....

 
By: happy_wis : August 18th, 2007-17:19
if that's really what you think, I would recommend you to look for that brands that create weird monster... If you want someone to spot (far away from you) that you are wearing a PATEK (or a high-end, luxury watch), I think most Patek models would not be ...  

Touchy, touchy.....

 
By: Moses : August 19th, 2007-07:43
I only happen to own fairly classical watches, including a 5127R. I'm just saying I find the 5565 a rather tedious marketing exercise, aimed at rewarding good customers by essentially giving them a stainless steel Calatrava guaranteed to rise in value.

Agreed

 
By: Mostel : August 20th, 2007-18:17
It's an okay watch, nothing more, and Patek is just so successful at luring us all in, including me--until lately. Everything Patek does strikes me as shameless.