jrwong23 (aka watchthebin)[Moderator]
14255
It is indeed true...
That many of my friends make comments like Montblanc makes pens and wallets and hence they do not want to buy a Montblanc watch.
They may understand and acknowledge that Montblanc is a watch manufacture with 2 manufactures in Villeret and LeLocle, but they still prefer other brands who focus on watches only.
To be honest I think Montblanc has convinced more and more people of its manufacture status with its Villeret movements and LeLocle In-house movements such as the Nicolas Rieussec and Timewalker Twinflys. Not all know but many watch collectors already know and acknowledge.
Question is will the collector mind that Montblanc does other product categories as well? Many do according to my friend base.
To me personally, I have overcome the brand thing. Now I look at the timepiece more than the brand. Also if Montblanc makes other products with the finest Craftsmanship be they pens, watches or wallets, then I am proud and happy to carry the Montblanc product whether pens or watches.
Agree with you too Mike that the leaders can indeed make a difference to the perception of the brand as a manufacture. Mr Lambert is definitely taking big steps in this area.
Thanks for sharing Mike
Cheers
Robin