Andersen Geneve 40th Anniversary jump hour in PT950

Jun 09, 2021,12:15 PM
 

Yesterday I raced down to West London for a rare opportunity to photograph a Svend Andersen timepiece. This particular piece (0/40), belonging to the manufacturer, arrived in London a few days ago and my friend Zeina Dakak of ZDLUX&Co. (Andersen's communications strategists in the UK) invited me to come and photograph this stunning timepiece. 


The watch's tour de force is the incredibly modern guilloche pattern that shows incredible variegation depending on the light source. Display shows a jump hour at 12 with minute indication at 6. This incredibly simple strategy allows the full canvas of the dial to remain unimpeded. 

The platinum case is beautifully constructed with lug ends extending to create subtle steps on the caseband. The crystal looked to have the slightest of domes and the rehault is almost non-existent; thus the dial is incredibly close to the underside of the crystal maximising the reflection of light off the deco-esque engine turning. 

Please note that since this is not a client watch, there are some very minor blemishes visible. It is clear though that the watch displays a very contemporary design if compared to some of Andersen's more classic designs. I think this only works to the atelier's advantage, potentially capturing a new clientele. 

My chosen tools were a Sony A7 RII and my trusted Sigma 105mm macro. I also deployed a 24mm Rokkor lens reverse mounted to give me magnification of 2.5:1. The close ups of the dial completely betray what I'm actually photographing! 

Hope you enjoy. 

Regards, Baruch
























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Thanks for snapping and sharing the photos!

 
 By: MichaelC : June 9th, 2021-12:27
Quite a detailed dial guilloche!!

I love it. 😍

 
 By: Pretty Boy : June 9th, 2021-12:48
Thanks for sharing. Best, V.

Simply superb ! ...

 
 By: Cpt Scarlet : June 9th, 2021-12:48
What more can you say !

Not much else!

 
 By: gadalex : June 9th, 2021-12:51

Yep 👍

 
 By: Cpt Scarlet : June 9th, 2021-13:06

Thank you for the post.

 
 By: NautNut : June 9th, 2021-13:18
I was considering this watch in RG when it first came out. I find it even more compelling in a white metal.

Just one word … amazing

 
 By: jp75 : June 9th, 2021-13:26
Really like the dial; the solution chosen leads to very little distraction away from the pattern of the guilloché itself. Also like the fact that it combines old world « artisanat » of the guilloche & rose machine with, on the other hand, a pattern that s... 

Magnificent dial

 
 By: ashot : June 9th, 2021-14:40

Magnificent photos Baruch!

 
 By: sham1 : June 9th, 2021-15:18
And a very timely post as I have been corresponding with the brand about this particular watch. Your photos are better than those taken in notable reviews and I compare this watch to Chopard's rose gold jump hour which has a lovely movement, enamel dial i...  

I'm glad I could provide something extra with my photos.

 
 By: gadalex : June 9th, 2021-17:33
The unobstructed guilloche dial wins it for me. And Mr Andersen is a lovely man with a tremendous breadth of knowledge and skills embodied in his timepieces.

A absolute and incredible masterpiece

 
 By: Watchonthewrist : June 9th, 2021-15:31
I love this watch . So simple yet so gorgeous

Agree fully!

 
 By: gadalex : June 9th, 2021-17:33

Am I missing the minutes indicator..

 
 By: Ronald Held : June 9th, 2021-16:43
Or that is on the subdial and no seconds?

And you did well!

 
 By: amanico : June 9th, 2021-17:57

Thank you!

 
 By: gadalex : June 9th, 2021-21:49

Great picture's,

 
 By: michelW : June 9th, 2021-20:13
And what a beautiful Svend Andersen, that's a very nice edition for a anniversary watch!

Indeed 👍

 
 By: holdemchamp1225 : June 9th, 2021-22:08

The dial is mesmerizing.

 
 By: jmpTT : June 12th, 2021-02:47
I’m warmer to this watch that much of Svend Andersen’s previous work. I think you are absolutely right that this watch will appeal to a new clientele.

Thanks for sharing such nice watch pics.

 
 By: iceheller : June 12th, 2021-13:00
AS makes artistic watch be it exotic or not. This one here is exemplary piece.