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Horological Meandering

Watch the blind-side...

 

I actually think this might pose more of a threat to the watch industry than immediately meets the eye. We have to remember that this is just the first iteration, and it may have been rushed to market for bragging rights. Eventually they will get smaller, more comfortable and better... It is not inconceivable that at some point, the market would want the "watch" part without the accompanying bulk of the "phone" and they will figure out how to do it.

If we frame it as a "real-estate" issue, then the question really is: "If the wrist is designated to telephony (whilst still telling time in sleep mode!), where will that leave luxury mechanical time-pieces?" Paradoxically, I think the high end/independents would fare okay, if not better. However, it could be quite a different story for the mass market.

Recalling the impact of the quartz movement, consider that this time the challenger comes bundled with a host of other functions that have become essential to everyday life. Couple that with the ubiquity of smart phones and the implications are huge. We're not talking about an alternative time-piece; the threat is replacement by another device altogether.

The watch went from the pocket to the wrist and stayed there. Why would the phone not do the same?

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