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Cartier

Interesting points you make

 

First, Cartier wanted a case that is totally different and distinctly masculine. They succeeded in that.

Second, I agree that it does not look like a Cartier in terms of how the consumer sees Cartier today. But with time, and with line extensions to beef up the Calibre de Cartier range, it is very possible the Calibre de Cartier will become a watch that is a Cartier, more than it is a watch, just like the Tank and Santos.

- SJX

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