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A. Lange & Söhne

Concorso d'Eleganza 2013 Villa d'Este: Full Report

 

The Concorso d'Eleganza de la Villa d'Este is one of the most prestigious and exclusive events in the world. I had the privilege to attend it this year and I would like to share with you a big part of the pictures and movies I shot by the Lake Como during the 3 days.

It was for me a fantastic week-end because all the ingredients were present: a superb setting, fantastic cars, friends and of course the warm welcome of the Lange Team.

Lange & Söhne has been involved since last year in the event and it is a great partnership because it totally fits the image Lange wishes to create around the brand, an image of refined elegance and of exclusivity.

The lucky winner of the Concorso wins a Lange 1 Timezone with a hinged caseback and a specific engraving. Moreover, Como replaces Berlin (what a symbol!) as the city of reference of the GMT+1 timezone. A superb prize!

I asked to Wilhem Schmid the reason behind the choice of the Lange 1 Timezone. In my mind, a chronograph would have been more appropriate. After all, we are talking about cars. But he explained me that the development of watchmaking was required by the more frequent and larger travels in the world. After all, a car is used to travel. And the best watch in the Lange collection to embody this travel atmosphere is obviously the Lange 1 Timezone. The link between both worlds became obvious.

Please discover my 4 parts report, I hope that you will have the same pleasure to browse it as I had to post it: it reminds me the great time I had in Italy.





Fr.Xavier

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