AnthonyTsai
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MB&F launches Certified Pre-Owned section on website
Today’s announcement is not about a new timepiece, but an exciting new initiative.
For some time now, we’ve experienced increasing demand for MB&F Machines that are no longer available on the market. We therefore decided to open the MB&F Certified Pre-Owned Chapter: a dedicated section of our website where clients will find exceptional second-hand MB&F timepieces that are virtually impossible to find. The section went live last week, with a carefully curated selection of limited edition pieces – and the first pieces have already been sold.
You might wonder why MB&F would endorse the sale of pre-owned pieces – with virtually no profit margin! – rather than focusing on brand new products. The answer is simple: we believe that a strong brand is a brand that has a strong second-hand market. From the beginning, we’ve supported our pre-owned market like few other independent watchmaking brands have.
Collectors looking for an MB&F Machine that is sold out, at a competitive price, are understandably tempted by the pre-owned market. There are hundreds of pre-owned merchants… but only a handful can be trusted. Is the watch in good condition? Is it covered by a trustworthy warranty? Worse still, was the piece stolen?
With an MB&F Certified Pre-Owned timepiece, collectors get the following:
- A complete service and case refurbishment conducted by our own watchmakers, at our workshop in Geneva.
- Reassurance that the piece is 100% legit and in perfect working condition.
- A 2-year unconditional warranty.
- Free shipping to anywhere in the world.
Have a look at the Pre-Owned section here: www.mbandf.com
