Hublot

Miami, FL (November 11, 2011) – Hublot, the luxury Swiss brand that brings the "Art of Fusion" to watchmaking, partnered up with brand ambassador, Dwyane Wade, to celebrate the opening of its new Bal Harbour boutique and to introduce the King Power Dwyane Wade watch for the first time in the U.S.

Dwyane Wade Celebrates

Hublot Bal Harbour Boutique Opening

Limited Edition King Power Dwyane Wade

watch unveiled at the event

In addition to the boutique's inauguration, the NBA Champion, NBA Finals MVP, Olympic Gold Medalist, seven-time NBA All-Star and pioneer fundraiser for children's charities also hosted a fun evening at the exclusive Club 50 in the Viceroy Hotel, where friends and Hublot aficionados gathered to celebrate the opening and view the newest King Power Dwyane Wade Hublot limited edition.

The "Art of Fusion", the way of thinking and creating at Hublot, permeates the store featuring high tech display cases and a diverse range of architectural materials including carbon, metals, glass, wood, leather and rubber. The boutique features a welcoming lounge where clients can enjoy the latest Hublot timepieces in a very relaxing ambiance, as well as the highest level of customer service and elite access to the Vendôme Collection, a selection of exclusive boutique pieces and Bal Harbour limited editions.

"The space truly reflects the brand's DNA through its design and combination of innovation and tradition ", says Hublot CEO, Jean-Claude Biver. "But working with Dwyane Wade on the limited edition watch and the boutique's opening is the crème de la crème. The partnership truly embodies Hublot's vision of fusion".

"I'm excited to launch my new King Power Dwyane Wade Hublot watch, " says Wade. "Fashion is important to me and I have truly enjoyed collaborating on the design of my watch. The elements reflect my personal style and love of basketball."

The King Power "D-Wade" is the ultimate basketball watch featuring a 48mm black, micro-blasted ceramic case and implementing numerous iconic elements of both Wade and basketball. The prominent "3" representing Dwyane's number in the Miami Heat, the "basketball effect" of the watch face, and even the stitching on the strap dons its cap to the design of the basketball net and the inclusion of the new Dwyane Wade logo. Hublot has deployed titanium, ceramic, tungsten, rhodium plating and composite elements in forging this celebration of an undeniable sporting legend, hero and gentleman. It is a limited edition of 500 pieces and part of the proceeds support the Wade World Foundation.

Hublot Boutique Bal Harbour

Bal Harbour Shops

9700 Collins Avenue

Bal Harbour , FL 33154 USA

T.+1 305.495.7826

About Hublot, the exclusive story of Fusion: Hublot made its name 30 years ago when it became the first Swiss watch luxury brand to fuse precious metals with functional rubber, sparking a revolution for material innovation. In 2004, Mr. Jean-Claude Biver gave Hublot a great new boost and revolutionized watchmaking with the creation of the "Big Bang", the multiple award-winning chronograph with a contemporary and elegant design, which marked the start of the spectacular success of the brand. For more information, visit Hublot.com .

Press Release