MTF[PuristS]
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Answers from Harry Winston CEO and SWATCH Chairman
Jun 10, 2014,02:40 AM
Gianko,
At Baselworld 2014, Ms Nayla Hayek (SWATCH Group Chairperson) said: "Harry Winston has the potential to generate $1 billion in sales at some point in the future."
She also said that all new Harry Winston watches would be powered by in-house movements provided by the SWATCH ETA unit, or other high-end brands like Blancpain. Harry Winston watch prices start at CHF 18,000 and can reach nearly a million francs for complicated or gem-set models.
She added: "We have adjusted our price positioning because prices were above the market price. Now Harry Winston timepieces have a competitive price positioning."
The official organ of the exhibition, the 'Baselworld Daily News', interviewed Ms Hayek on 30 March 2014 and the key questions are reproduced below:
How would you describe the profile of the Harry Winston brand?
"The Harry Winston brand has a fantastic past and a fantastic future. It has always stood for exceptional diamonds. Many of the world’s most sought-after stones started out in the hands of Mr. Winston himself, who had them cut and polished from raw diamonds."
Harry Winston is renowned for its exquisite jewellery and watch creations. Where will its focus lie in the future?
"The focus will be where it has always been – on jewellery."
I think this answers your question.
Regards,
MTF
This message has been edited by MTF on 2014-06-10 02:42:43