Marv
356
Not a definitive answer, but a clue...
In this document, released in September 1981, Jaeger-Lecoultre announces that "Jaeger Horlogerie" is taken over by the Saphir Group, merger of JLC and Favre-Leuba.
It is said that the "Jaeger Horlogerie" will soon be renamed in order to become "Jaeger-Lecoultre France".
It does not close the question about the commercial brand Jaeger that was used on clocks, but I think it remains a valuable information.
Regards,
Petite Neuchâteloise…
Hello Friends, I just wanted to share a clock we not often see here: Petite Neuchâteloise. What separates this one from other clocks is that this one is not an alarm clock with an alarm. This clock is more of a music box, when the alarm goes off it plays ...
I would say that the name Jaeger was used till the end of ...
The 70ies, early 80ies, Blomman. As for the clock you show here, the Small Neucateloise, I didn't even know its existence... JLC is a nightmare for the collectors: Each time you think you know, you just realize you know nothing. But how passinoate it is. ...
A nightmare indeed!
Sometimes I am thinking about switch brand to something easier… As late as 70ies, late 80ies?! Did not know that! Thank you, my friend! Best Blomman
Not a definitive answer, but a clue...
In this document, released in September 1981, Jaeger-Lecoultre announces that "Jaeger Horlogerie" is taken over by the Saphir Group, merger of JLC and Favre-Leuba. It is said that the "Jaeger Horlogerie" will soon be renamed in order to become "Jaeger-Lec...
Thank you for the info, Marv!
Very interesting! I don’t read French, but was the name change only for the French part of JLC? As I know you like old ads – here is one from 1932 where JAEGER and LeCoultre has their own logos side by side. Best Blomman...
Yes..! :)
I thought of that too… Stunning then – stunning now! Talk about timeless… Best Blomman...
What a nice reminder .. Pleasant re-visit !.. :))
That is a nice recollection - and promising view into presence and time to come, Always a little bit in the "pochette", Blomman ! Thanks for this interesting ad and the shared pics ! Best, my friend hs
I have more…
But having trouble finding time to write… I was thinking about preparing a post about vintage ads, but then I revisited Marv’s fantastic post and realized my collection is just a small echo in comparison… Maybe in a few years when I have...
Nicolas...
this picture of the rose with white (lacquer?) dial is proof-positive (for me, at least) that the ostrich strap with white stitch (to match the dial) is THE WAY TO GO on the TT rose. -Dean
Lovely little clock.
And how appropriate that the alarm is a tune. I'm just curious as to how it sounds...
I have no video/audio recorder…
Otherwise I would play it for you! It sounds as an old music box, but each time I play it, it becomes a bit better sound. Maybe it hasn’t been used for a long time and need to get in gear… Thank you, Davo! Best Blomman
That's a very nice clock..
With a musical tone alarm..how very interesting. Great catch and thanks for sharing. Ed
Me too! :)
Unfortunately I missed a blue one not long ago… That would have been a nice colourful pair! Thank you, J ! Best Blomman