From this Brief History, you can see the truth

Feb 20, 2016,05:05 AM
 

Chopard and EsZeHa made watches for more than 150 and 100 years respecively, merging in 1963 into Chopard.


Chopard did not make jewellery until the 1980s so it is both a blessing and a curse that people see it as a jewellery brand.
On one hand, much recognition and praise of their jewellery prowesss within a short time.
On the other hand, not "perceived' as the original watchmaker with more watch sales than jewellery!

Wait till you see the horologic wonders all through 2016 - 2018.
It will be A-Maze-Zing!

Regards,
MTF
This message has been edited by MTF on 2016-02-20 07:07:07

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A Brief History of CHOPARD Time and Jewels part 6: Production Sites

 
 By: MTF : February 18th, 2016-14:39
Chopard Building Blocks Chopard Watch Word Chopard is endowed with a considerable sum of expertise and innovative capacity. Why is this? It probably stems from the family principles of self-reliance. Vertical integration Karl Scheufele persistently worked...  

Background Deluxe!

 
 By: kolosstt : February 18th, 2016-21:52
Thank you MTF, I enjoy reading these stories about a truly successful and passionate family business. Much appreciated, Kolosstt

Got some wi-fi signal

 
 By: MTF : February 20th, 2016-03:05
You are welcomed. Thanks to the family for the stories. Otherwise....No stories=Very brief history..... Regards, MTF

Another excellent installment!

 
 By: KMII : February 18th, 2016-22:48
Really enjoy reading these and experiencing the history bit by bit. Thank you so much!

It may be not so brief history in the end!

 
 By: MTF : February 20th, 2016-03:10
I did not realise how much history there is. Maybe my joke of a 34 parts serial history is not far off? Chopard Superfast Chrono Porsche 919 Edition watch: Tasty in Welsh? Regards, MTF ...  

It should most definitely not be shorter :)

 
 By: KMII : February 20th, 2016-03:25
Longer, on the other hand is always welcome

How is Chopard doing in Taiwan?

 
 By: MTF : February 20th, 2016-03:34
You are most welcome. How is Chopard doing in Taiwan? Gents' and Ladies'...? When I visited Taiwan the last few times, it was for Pharmacia, Audemars Piguet or Carl F Bucherer events. So, I could not check out Chopard or Cartier...... Regards, MTF ...  

An AD salesperson told me that Chopard has been doing OK in recent years.

 
 By: Luis6 : February 20th, 2016-04:48
Males are more interested in sports watches, espeically the Mille Miglia line. Females are mainly for Happy Sport and Happy Diamond lines. A staff at the Taipei 101 boutique share similar opinion. I do hope more people will appreciate Chopard's dressier c... 

From this Brief History, you can see the truth

 
 By: MTF : February 20th, 2016-05:05
Chopard and EsZeHa made watches for more than 150 and 100 years respecively, merging in 1963 into Chopard. Chopard did not make jewellery until the 1980s so it is both a blessing and a curse that people see it as a jewellery brand. On one hand, much recog... 

Can't wait to see the new offerings! [nt]

 
 By: Horologically_minded : February 20th, 2016-06:26