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Bulgari

For me personally, I don't think it's a good idea to bring back the Mickey Mouse watches

 

If Bulgari doesn't see the Fantasy watches are part of its "core products", I would pass on this line because it means they probably didn't sell that well IMO.  If the Mickey Mouse watches sold very well, it would have been considered a core product for the Gerald Genta line.

Plus, I don't see Mickey Mouse and Donald Duck watches fitting in with the Bulgari branding.

I don't think Bulgari should expend capital in any of the Daniel Roth & Gerald Genta's non-performing lines.  Why expose yourself to similar fates of these 2 small brands?

- Anthony

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