Bling-ing in style (and with a cause!): the Zenith Swizz Beatz Defy Edition Set No. 1
Since a few years Zenith can count on the friendship (and support) of American rapper, DJ and record producer Swizz Beatz from New York City. Considering himself an avid watch collector as well, Swizz Beatz got his creative talent aimed squarely are the n...
I like the white ceramic Defy El Primero 21
If you're going for impact, the white and orange ceramic watch does it. I'm not into rapping or hip hop but appreciate strong deep beats. The sort that rumbles in your chest and breaks your speakers. Regards, MTF
I have no idea why brands need to associate themselves with celebs who most cannot identify with specially when collection seems fully capable of carrying its own weight on its own merit...
....Only thing which comes to my mind is am I paying premium for these endorsements/appearances? Then again these $BB must have done their marketing and sales research to go that route. buyin into the social influencers phenomenon on separate thread perha...
As far as I know, Swizz Beatz is not one of the 'expensive' ambassadors...
as he is a true freind of Zenith and a collector. But I get your sentiment in general - and agree! Magnus
Not bad looking Watches but the idea is useless!
i don’t understand why Zenith needs to do this to sell a special edition box set. It’s completely non sense. Tanks for sharing anyway Magnus. Laurent
It´s nonsense
because the idea behind it does not work. Zenith still has a lot to learn. Nici
Because it makes a silly excuse to produce a special edition!
just like the Cohiba version pilot type 20. What does a pilot watch have to do with Cohiba cigars? I mean there’s no relation between these 2 whatsoever. Same goes for this box set. A brand shouldn’t just produce a special edition just for the sake of doi...
That’s good at least!
Basically if someone likes a particular piece, he won’t have to buy all 3 of them at a time.