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Officine Panerai

Here is how this thread got started.....

Oct 05, 2011,16:47 PM
 

A friend of mine said he thought the Panerai logo looked gimmicky on the watches - personally I really like the PAM 0 - so I asked an AD if he thought the logo looked gimmicky and he said, "No, I don't think the logo looks gimmicky and matter of fact the logo is very historical and was on all the earlier watches."  When I heard this I assumed he meant the watches from the 40s and 50s.  So I did a little research, including posting my initial question and discovered the logo did not come out until the 80s but it was supposedly on the back off all the Panerais produced in what's known as the pre-V area.  Maybe that is what the AD meant when he said the logo was on all the earlier pieces.  Thank you for your contributions.  Any other thoughts always welcomed. 

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Forgive my lack of historical knowledge, but did any of the first PAMs have the logo?

 
 By: psirbono : September 30th, 2011-19:56

First PAM. You mean since 1997 ( PAM ) ? No, before.

 
 By: amanico : September 30th, 2011-21:58
Since 1993, and I even wonder if the logo didn't come a bit before... Will have to check that. Best, Nicolas

I mean pieces from the 40s and 50s....thanks! [nt]

 
 By: psirbono : October 1st, 2011-04:41
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No. As said, it came much later.

 
 By: amanico : October 1st, 2011-04:52

Found an article that said logo was on the Back of all pre-Vendome watches [nt]

 
 By: psirbono : October 1st, 2011-09:03
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Still wonder if it was not also on the Prototipo 1 000 metri.

 
 By: amanico : October 1st, 2011-09:23

I checked... The Logo was introduced with the Prototipo 1000 Metri, in the 80ies.

 
 By: amanico : October 1st, 2011-09:26

Interesting. So what is the "historical" singnificance of the logo if any? [nt]

 
 By: psirbono : October 1st, 2011-10:20
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It's a simple answer - the historical significance is simply for branding

 
 By: AnthonyTsai : October 1st, 2011-10:28
Whenever you use a logo to identify your brand, you always want to keep it for identity sakes. - AT

Up and down...

 
 By: amanico : October 1st, 2011-10:28
From the Depths to the Surface.

Interesting. So what is the "historical" singnificance of the logo if any? [nt]

 
 By: psirbono : October 3rd, 2011-14:28
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Look just above, I did answer you. [nt]

 
 By: amanico : October 3rd, 2011-20:51
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Sorry, for some reason my question got re-posted - thanks again [nt]

 
 By: psirbono : October 5th, 2011-16:39
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Panerai only started to use the Logo...

 
 By: i_am_Sam : October 4th, 2011-03:39
In the 80s on their milli metri prototype divers watch... I'll try to look for the photos Sam

Here is how this thread got started.....

 
 By: psirbono : October 5th, 2011-16:47
A friend of mine said he thought the Panerai logo looked gimmicky on the watches - personally I really like the PAM 0 - so I asked an AD if he thought the logo looked gimmicky and he said, "No, I don't think the logo looks gimmicky and matter of fact the ...