From
2020, the Salon International de la Haute Horlogerie in Geneva (SIHH)
and Baselworld in Basel, the two major events in the watch industry,
will synchronise their calendars. In 2020, the SIHH will be held from 26
to 29 April in Geneva, followed immediately by Baselworld from 30 April
to 5 May in Basel. The calendars have been synchronised until 2024.
The
coinciding of these dates is good news for the whole industry. Until
now, the SIHH took place in January, while Baselworld was held in March.
This arrangement meant that the professionals, press, and clients
shared by large watchmaking brands would have to travel to Switzerland
twice in the space of just a few weeks. This calendar now coming closer
together will be effective as of 2020 onwards.
Fabienne Lupo,
President and Managing Director of the Fondation de la Haute Horlogerie,
which organises SIHH, stated: “Our two events have always been
different, yet complementary. Resynching with Baselworld will further
confirm Switzerland as the foremost destination for watchmaking in the
world. This is something we welcome wholeheartedly, as it is in the
interests of all.”
“Baselworld and the SIHH are working for the
industry and its clients. We have sought dialogue with the SIHH and
together have found a solution, which benefits visitors, the media, and
the entire watchmaking industry enormously”, declared Michel
Loris-Melikoff, Managing Director of Baselworld. “This partnership
between the two most prominent exhibitions in the industry represents a
major breakthrough for the future.”
A partnership that works for the industry
For
visitors attending both events, and in particular those from other
continents, these agreed dates will make their trips to Switzerland far
easier. This important and essential breakthrough for the Swiss
watchmaking industry is also welcomed by major players in the sector.