
KIH announces Seiko's role as the official timer for the 15th IAAF World Championships Beijing 2015, marking 30 years of partnership with the IAAF. This article details Seiko's long-standing commitment to sports timing, highlighting their continuous innovation in measurement technology. It showcases how Seiko enhances the spectator and athlete experience through advanced LED display systems and a comprehensive network of information boards.
Seiko Holdings Corporation will once again be the official timer of the 15th IAAF World Championships Beijing 2015 from August 22 through 30.
This year, Seiko and the IAAF celebrate the 30th anniversary of their partnership.
Seiko has been appointed the official timer for 14 consecutive World Championships since the event was held in Rome in 1987.
In close cooperation with the IAAF, Seiko has developed a variety of bespoke and cutting edge technologies and been part of many dramatic moments.
Beijing 2015 will be no exception as once again Seiko will introduce new equipment. The Trackside Display Board, Wind Display Board and Lap Counter will be renewed in design and will use LED technology to display track and field results and information. The visibility in the stadium will be much enhanced for spectators, athletes and officials alike. But it does not stop here; the future plan is to link these new displays together with the Field Event Boards that were introduced in Moscow 2013 to make a complete network of information display boards throughout the stadium. This solution will raise the spectator experience and allow everyone to fully enjoy the competitions wherever they are seated and when multiple disciplines are taking place at the same time.
Beijing 2015 will be the 170th IAAF World Series event that Seiko has been the official timer. Seiko has needed over 3100 people to manage all these events and the distance covered in transporting the equipment to the events from the technical bases in UK and Japan in excess of 1 million km; equivalent to 1.5 round trips to the Moon.
A special website showcases world records and Seiko's timing and measurement history in an interesting and dynamic "infographic" style. Also shown in the site is our latest timing and measurement system including a slideshow which explains the many different technologies and functions step by step in a user friendly manner.
www.seiko.co.jp
[New equipment to be introduced in Beijing 2015]
With the new design and LED display, the three pieces of equipment will enhance the visibility in the stadium.
■Trackside Display Board
Placed at the four corners of the track, the Trackside Display Board show the upcoming event title before the race, elapsed time during the race, unofficial finish time recorded by the photo beam and then the official time by the photo finish system.
■Wind Display Board
The wind gauge system measures a wind velocity and a wind direction, which are conditions for records to be official. It uses ultrasonic technology to detect wind movements in all directions. The wind data picked up by the sensor is instantaneously processed, computed for a tail wind direction and displayed in meters per second on the LED Wind Display Board.
Wind Gauge
■Lap Counter
The Lap Counter indicates the remaining laps for medium and long distance track races. The three-sided structure allows clear view for both spectators and athletes from anywhere in the stadium.
●Reference
Field Event Board
The Field Event Board (FEB) informs the spectators in the stadium of the development of the event in the infield, results, profile of athletes etc. Once an attempt has been measured the result is sent to the result database and to the FEB where it is displayed on the board instantly.
The new Seiko LED FEB was first introduced during the World Championships Moscow in 2013. Its three-sided construction enables high visibility from around the stadium. The display screen uses full color LED and is capable of showing vivid images of high resolutions photos.
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