Innovation
Patrick_y highlights Stephen McDonnell's acclaimed Creative Hub speech at Dubai Watch Week, widely regarded by watch journalists as one of the event's best presentations. This post directs readers to the full video, inviting them to experience the insights and expertise shared by McDonnell.
How a new watch is born. What a passion, what a genius.
He is a genius! A wonderful genius!
The path to watchmaking genius? Theology at Oxford. Straight lines are so much less fun.
I also really liked the video about collaborations and Audemars Piguet collaborations - some good advice and gems are in there - don't try to sign on a famous musician as a brand ambassador as they will be too expensive - instead track the new and young musicians whom are not famous yet, that these famous musicians are listening to and considering signing those musicians to be brand ambassadors in the future.
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