WatchProSite|Market|Digest

Vacheron Constantin

Points well taken...

 

.. I was just saying from the super high level - meaning, if not stable, how has the brand survived for 260+ years consecutively? "Sustainability" is a keyword these days in business, and VC is certainly one of those who deserve to boast its sustainability. Believe me, there are TONS of such companies that do not have "strategy:" as you mention yet survive such a long time. I was just reporting what I saw - stable=many new collection as well as the special super high end models just like every year. It is the management's job to let the brand survive and VC is doing a good job in that regard. Not many watch brands have survived such a long time as VC - too many brands are time travelers who just landed the modern time without experiencing hundreds of years - agreed?

  login to reply