I would say

Aug 09, 2019,10:12 AM
 

That Patek exept from the collectors and watchs nerds like us was totally unknown to "population" probably 3 or 5 years ago (unlike Rolex).

Who would be mad enough to put 10s of K€ in a watch smile

Now with easy money and instagram every one wants to show off with an expensive watch, expensive bags shoes etc etc ... and sports watches are easier to accomodate than complicated ones. ( i m still wondering how the full diamond fashion is still alive though).
One additional thing to note also is that at some point Nautilus and Aquanaut are entry level Pateks... so they were "easier" to get and show off. 
Living in Paris you can see LV bags everywhere, now how many of them are legitimate ones ?:p ....



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The Conspiracy theories: Patek Nautilus

 
 By: Miranda : August 9th, 2019-08:27
Myth busting, the pretext is that Patek are deliberately withholding production of the stainless steel sports watches, both Nautilus and now Aquanaut. A recent article on Hoodinkee highlighted that Thierry Stern will not increase his production of steel w...  

+1 lol

 
 By: Bounce781 : August 9th, 2019-14:40
I thought the same

Time to move on

 
 By: lascases : August 9th, 2019-09:13
The Nautilus (to me) has acquired a negative touch, given all these "new customers". They have not much in common with traditional qualities of Patek. To me vintage Rolex is much more interesting, if you are looking for sports watches. A high-quality Role... 

Pins instead of screws is the icing on the top

 
 By: piccolochimico (aka dsgalaxy1) : August 9th, 2019-21:24
Does anyone really believe is a long manufacturing process to make a case and bracelet by CNC?

I don't know if Patek is on the right path but future will show.

 
 By: Pour le Mérite : August 9th, 2019-09:20
Thierry says they don't want to become the second Audemars Piguet, yet today all that Patek is known for by most people is... the Nautilus. Okay, you see some hyped discontinued complications too and only here and there a few current complications. Still ... 

+1...... Hand finishing?Hmmm

 
 By: Rapwatch : August 9th, 2019-10:58
Here is an old photo from a strip down on this site 16 years ago. This is not a pretty sight. I'm assuming the very high end pieces get attention, but the mass market production rates can't allow it. ...  

Still nothing worth to mention all the times. It's neither anything special nor more time consuming than from other brands.

 
 By: Pour le Mérite : August 9th, 2019-12:49
Templates make this work pretty easy. The term "handfinishing" is used inflationary in todays world and has nothing to do with real hand craftsmanship like engraving or polishing the angelage with a wooden stick – things that take skill.

Good commentary!

 
 By: Spangles - Dr. Tabby : August 9th, 2019-09:33
However, Ellen DeGeneres is a not just a celebrity, but a serious watch nerd with some vintage Rolex. She is one of us! Maybe some of these others are as well. Anyway, that's a very tangential point. I would say we need a similar article on Rolex. Word is... 

Great reporting

 
 By: destrodan : August 9th, 2019-09:38
I remember seeing a white-dialed Nautilus regularly in the display case at Shreve & Co here in San Francisco. Thought about picking it up now and then. It really doesn't seem that long ago. That said, now that the Patek sports line is being taken up b... 

Thanks for a nice writeup, that I think describes correctly a very well-known but delicate situation.

 
 By: FabR : August 9th, 2019-09:48
I see some exceptions to your argument (e.g., Ellen DeGeneres is quite a sophisticated collector in my view, unlike many -- though not all -- sports people), but I can only agree on the broader point you are making. I think Thierry's long-term strategy is... 

Thanks for an interesting post ! IMO Patek is following its rule of producing a maximum of...

 
 By: GLau : August 9th, 2019-10:07
20% for any product line. Assuming a yearly production of 60k, each Nautilus and Aquanaut line will have 12,000 pieces divided by the various models for male and female watches. Are a combined 24,000 pieces of Nautilus and Aquanaut too much or too few for... 

Stainless steel as whole is capped to 25-30 percent of the annual production.

 
 By: Pour le Mérite : August 9th, 2019-10:38
This includes Twenty-4, Nautilus and Aquanaut.

I would say

 
 By: chris7509 : August 9th, 2019-10:12
That Patek exept from the collectors and watchs nerds like us was totally unknown to "population" probably 3 or 5 years ago (unlike Rolex). Who would be mad enough to put 10s of K€ in a watch Now with easy money and instagram every one wants to show off w... 

Thank you Imran, a nice post.

 
 By: dr.kol : August 9th, 2019-10:30
I am a big fan of Nautilus and I have also collected a bunch of those. But I am very surprised. Nautilus is not the only nice and absolutely well made sporting watch. Let's take VC Overseas as an example: same quality movement, high brand image, perfectly... 

Since ever the one whos best at marketing wins and not the one whos actually better. [nt]

 
 By: Pour le Mérite : August 9th, 2019-10:46
Grand Seiko *cough cough*... okay with their design language it's understandable.

True.

 
 By: dr.kol : August 9th, 2019-11:50
And the most clever of us are not always victims of marketing. I do not claim I would be one of the clever ones... Best, Kari

Exactly, everyone falls for it.

 
 By: Pour le Mérite : August 9th, 2019-12:57
Some more than others.

True, but I try to fight agains that

 
 By: dr.kol : August 9th, 2019-13:44
and focus on those parts of the life which really mater. Best, Kari

Well said. [nt]

 
 By: destrodan : August 11th, 2019-16:49

thanks for the write up & POV Imran...

 
 By: mahesh : August 9th, 2019-10:57
Mr Sterns' position isn't new, he told the same a year ago or so and shared his view on the overall capacity vs each product line in PP. I'm not even sure of the 'high demand' of Nautilus 5711 or 5712 specifically - those are very well (instantly) availab... 

Thanks for a nice post. I have been told this before by Patek. I’m glad that I’m not a big Nautilus fan. Saves me the agony 😂

 
 By: FRAMII : August 9th, 2019-13:18
I’m fun that way. I prefer round watches. Have tried almost every Nautilus but never fallen in love. The only one I almost ordered was the 5740. Maybe if they make one in P with 120m 😋 I feel lucky that I don’t have this problem. It’s hard enough to get e... 

Footballers will move on to something else 😊

 
 By: drphileasfogg : August 9th, 2019-15:20
They dropped AP and Hublot so they will drop PP for the next Instagram watch. This Nautilus fashion definitely tarnishes the understated elegance that is the core of PP’s philosophy. I think production should terminated before it is too late.

Steel vs Precious Metals

 
 By: vicunaman1 : August 9th, 2019-16:45
Does anyone have info regarding production/sales of steel vs P, G, R, J. in Nautilus references. The ad refers to The Costliest Steel Watch. I personally believe that the Nautilus was designed to be a steel watch... along with Rolex, and AP sport models. ...