Hello Vintage Jaeger-LeCoultre Lovers,
Now when I have opened my “black book” for you, or actually my black books…
I better get the ball rolling because as you can imagine, I have a lot of material for this series…
And it will take some time to go thru…
You know my unconditional love for the Memovox!
My feelings also includes the Memovox Pocket Alarms.
Jaeger-LeCoultre, catalogue, 1971 (for a full manual, please see the reference post).
So, what separates a MPA from a Memovox or an Alarm clock?
Well, the MPA is meant to carry in your pocket, put on your nightstand or your desk in the office.
The movements used in MPA’s are the same as in the wrist watch Memovox while Alarm clocks often use “simpler” clock movements.
Cal K814, ca 1964-65.
In the MPA’s only manual movements were used, with or without date.
Cal 489, Cal 814, Cal 910 and Cal 911 (date).
Earliest trace of the MPA I found is from the mid 1950’s and they were in the JLC catalogue until mid 1970’s.
Jaeger-LeCoultre, ad, 1957.
Different way of placing the watch upright, this one has the same construction as the Ados.
Jaeger-LeCoultre, French catalogue, 1958.
Most of them are made in brass or gilt metal and with leather pouches.
The 11002 uses the leather cover as a foot support.
Jaeger-LeCoultre, catalogue, 1966 (for a full manual, please see the reference post).
Jaeger-LeCoultre, catalogue, 1967.
Note the alarm disk, the whole dial is the alarm disk!
Jaeger-LeCoultre, German catalogue, 1965.
This one stands erect, no folding foot support.
Jaeger-LeCoultre, French catalogue, early 1960’s.
LeCoultre, catalogue, mid 1960’s.
The most common foot support, folding bracket.
Jaeger-LeCoultre, Memovox catalogue, 1972.
Group photo of my small ladies...
Thank you for reading Part #2 of this Vintage Ads Series.
Hope you enjoyed!
This message has been edited by blomman on 2011-06-18 18:18:16
It seems that the first Alarm Wristwatch was a Vulcain, in 1946 if I remember correctly the date, and that JLC came 4 years after, in 1950 with the Ref 3150 and its characteristic tubular lugs.
And I think you are on the right track, to start with the wrist Memos…
Further down the road maybe pick up one or two.
Or in my case try to snatch everything that has an alarm, LOL!
As Nicolas explained, first came the wrist Memo and then came the pocket.
The Mother of them all looked something like this:
Thank you, HS – hope to bring some documents to Paris for you to see in person.
Yes, I would love to see JLC make a modern version of the MPA.
Why not with a Cal 914 crystal on the back?!
There is still a lot of info missing on this topic, but hopefully one day we will know the whole story.
Or the history of the LeCoultre…
There is so much info to process and put together, I think the designers for the US had more “loose” guidelines then in Europe.
Here is a web pic I found, similar to the Ref 1208:
My friend, one or two of these MPA’s would not hurt your stunning collection!
Thank you for your kind words and the reference post honour, Nicolas!
BlommanThis message has been edited by blomman on 2011-06-20 02:39:06
That’s for sure!
That’s why I am trying to build my own archive…
Wait until I come to the LeCoultre Memovox post…
I have a surprise for you!
I already spilled some of my secrets for you!
Hard to tell, HS.
But one thing is for sure – that the LeCoultre part was a joint venture in different constellations’: Longines, Wittnauer, Vacheron Constantin…
+ the fact that the company has changed owners since then…
One day I hope to have enough info to be able to write a post on the topic.
Is that your hunting list gets longer…!
But, what fun would it be with an empty wish list?
Thank you, George!
Documents like this highlight my love for these mechanical marvels even more!
HS, I am very happy you like this series - now I will have to go back to my black book and choose a topic for Part #3…
Automatics, Atmos, Feme, Art, Master Mariner, Date watches, Pocket watches, Clocks, LeCoultre, Reverso, Memovox …?
So many different topics to cover.
It’s a never ending (love) story!